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Website Privacy Policy Disclosure

At First Priority Federal Credit Union, trust has always been the foundation of our relationship with members. Because you trust us with your financial and other personal information, we are committed to respect your privacy and safeguard that information. In order to preserve that trust, the First Priority Federal Credit Union pledges to protect your privacy by adhering to the practices described below.

  1. Our Member Privacy Pledge
  2. Use of Member Information to Offer You Products and Services
  3. Website Information Collection and Disclosure Practices
  4. Internet Security
  5. Privacy Matters Relating to "Links"
  6. Opt Out Form

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Our Member Privacy Pledge

  • Collection, Use, and Protection of Member Information
    The First Priority Federal Credit Union ("we", "us" or "our") collects only relevant information about our consumer members ("you" or "your") that the law allows, or requires, us to have to conduct our business. We maintain strict security practices to protect your information.

  • Accuracy of Information
    We strive to keep our records of your information accurate, and we will respond promptly when we learn of the need for corrections. If you see any inaccuracy in your statements or in any other communications from us, please call member service at the number listed on your account materials, statement or contact us via e-mail.

  • Our Employees' Access to Member Information
    Employees' access is restricted to their need to know such information for business reasons. All employees are trained to respect member privacy, and those who violate our Privacy Pledge will be subject to discipline.

  • Sharing of Information with Non-FPFCU Businesses for Marketing Purposes
    Many of our members desire to obtain information about financial products and services currently offered by us. To facilitate this, we may share your information with businesses that are not within FPFCU ("non-FPFCU businesses").
    The information we may share with these companies includes the following:

    1) Your name
    2) Your address

    We will not share your account number(s) or access code(s) with non-FPFCU businesses for purposes of marketing products or services to you.

    The purpose for which we share your information with non-FPFCU businesses is to inform you about financial products or services offered by us.

    If you do not want us to share your information with non-FPFCU businesses so they can market our financial products to you: Complete one of the options outlined within the section below entitled, Use of Member Information to Offer You Products and Services: It's Your Choice to "Opt Out". Unless you modify your opt out request, we will continue to honor it as long as you have accounts with us and for 10 years thereafter.

  • Sharing of Information in Other Circumstances
    Information about your identity (such as name, address, social security and driver's license numbers), your transactions with First Priority Federal Credit Union (such as your account number, loan or credit card repayment or overdraft history), your application (such as information about your assets or income), and your credit report and similar information (such as information about your credit standing or other characteristics) obtained from credit bureaus and other sources outside First Priority Federal Credit Union, will be shared only in appropriate situations, and only to the extent permitted by law, such as: 1) Upon your request, or to complete transactions, including sharing with nonaffiliated third parties we engage to help deliver our services to you; 2) With other companies with which we jointly offer products or services that you have requested, such as VISA credit card and certain insurance products; 3) With credit bureaus or similar reporting agencies and with others who ask for credit references in accordance with customary business practices; and 4) With regulatory agencies and auditors as required by law (e.g. subpoena).

  • Maintaining Member Privacy in Business Relationships
    We will not share member information with anyone who does not agree to keep your information confidential. If you believe we have shared your information inappropriately, please call member service at the number listed on your account materials, statement or contact us via e-mail.

  • Availability of Privacy Disclosure
    Our Privacy Disclosure is available at our main office located at 500 Virginia Avenue, Huntington, WV 25701 or at our branch office located at 1140 Carter Avenue, Ashland, KY 41101. It is also given to each consumer member who opens an account and to all consumer members at least once annually.

    Although you will receive multiple copies of this notice over time, if you choose to limit the sharing of information you only need to make your choice once. Unless you modify your opt out request, we will continue to honor it as long as you have accounts with us and for 10 years thereafter.

    If you would like to reverse a previous decision to limit the sharing of information, and would like to begin receiving marketing materials for products and services, please call us at 1-800-253-4708.

Use of Member Information to Offer You Products and Services
It's Your Choice

Our consumer member information is sometimes shared with companies that are non-FPFCU businesses to make you aware of products or services offered by us that may be of interest to you.

If you do not want us to share your information with non-FPFCU businesses so they can market our products to you by any means (including telemarketing or targeted direct mail solicitations), please let us know by any of the following methods:*

  1. Call us at 1-800-253-4708,**
  2. Tell us in person at one of our branches or
  3. Print out and complete the "It''s Your Choice" opt-out form and mail it to:

First Priority Federal Credit Union
500 Virginia Avenue
Huntington, WV 25701

* Direct Marketing List. If you notify us that you do not want us to share your information for purposes of making offers to you, we will process your request immediately. Your name will not appear on any future marketing list created and used by First Priority Federal Credit Union or thereafter provided by any third party. Because some marketing lists may already have been produced, it may take up to ten weeks to stop receiving mail or telephone offers.

** On joint accounts, please furnish the name and social security number for each account owner who wishes to opt out.

Website Information Collection and Disclosure Practices

First Priority Federal Credit Union is committed to protecting the privacy of members. In general, you can visit us on the World Wide Web without disclosing to us who you are or revealing any information about yourself. There are several areas, however, that will collect certain information about you and we want you to know how we handle that information.

If you visit our website, First Priority Federal Credit Union collects and stores information on the domain you use to access our website, the Internet address of the site from which you linked directly to the site, and the date and time of your visit. This information is used to measure the number of visitors to the various pages on our site to better serve our membership.

If you send an e-mail, First Priority Federal Credit Union collects and stores personally identifying information in order to process your e-mail, form or application. This information is not sold to any nonaffiliated third parties. Due to the volume of e-mail activity, these messages are deleted after they are answered or completed.

If you visit a secure site such as the First Priority Federal Credit Union's home-banking site, you will be asked for personal identification numbers which will give you access to the member only section of our website. This information enables First Priority Federal Credit Union to regulate entry to the member only portions of our website and to measure member usage. Any identifying information gathered is not sold to any nonaffiliated third parties.

Internet Security

At First Priority Federal Credit Union, we've safeguarded member's money for more than 75 years. On-line banking is no exception. We're taking all the necessary precautions -and more- to assure your accounts are safe. And, that no one has access to accounts but you and anyone you authorize.

Encryption. For more protection, First Priority Federal Credit Union uses a process called "Secure Sockets Layer" (SSL) encryption to secure your on-line banking sessions. SSL encryption turns all Internet communications between you and First Priority Federal Credit Union -from your password to your money transfer requests- into a string of unrecognizable numbers. Only First Priority Federal Credit Union and your computer can decode the information. This process safeguards your on-line banking sessions from intruders.

Your Personal Information. The applications we accept on-line as well as our home banking site require the use of industry standard secure SSL browsers.

E-Mail. Regular non-encrypted e-mail is not secure. Accordingly, you should exercise caution regarding e-mails that are not sent through our website's "Contact Us" pages.

Privacy Matters Relating to "Links"

If you link to another site from any of our pages, you are leaving our site pages, and we cannot be held responsible for any information that may be gathered at a linked site. We make every effort; however, to ensure that all linked sites follow similar privacy policies as ours to offer you maximum security and protection.

"Opt Out" Form

To opt out, print out, complete, and mail our online form to:

First Priority Federal Credit Union
500 Virginia Avenue
Huntington, WV 25701

Click here to access the online form (Adobe Reader required).

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